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AIS's Health Business
Daily
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April
8, 2008
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"The
new CMS guidance [on Medicare marketing practices]
provides too little, too late in terms of protection
for consumers. [The CMS directive] sets forth only
recommendations that plans may follow.... We believe
that CMS can do more, using its regulatory, oversight,
and enforcement authority."
--
From a March 12 letter sent to the Senate Finance
Committee by the California Health Advocates, the
Center for Medicare Advocacy and the Medicare Rights
Center.
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75,000
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of
CareFirst's dental members had their personal information
exposed on the company's public Web site from Feb.
4 through Feb. 20.
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Metavante
helps create a seamless consumer healthcare experience
by enabling healthcare constituents (health plans,
third party administrators, financial institutions,
providers) to exchange information and funds. Visit
http://marketing.metavante.com/curetheconfusion
for a FREE report, "The Online Consumer Healthcare
Experience Revealed." Or call 1-800-822-6758
for more information.
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People
On the Move |
MedX
Health Corp., a manufacturer of phototherapy medical
devices, appointed Steven Guillen president and
director. He replaced Phil Passy, who recently
passed away. Guillen was CEO of OXIS International,
Inc.
Adaptis, a business process outsourcing
vendor for health payers, hired Jan Claesson
as senior vice president and chief business development
officer. Claesson spent more than 10 years at Microsoft
Corp. before joining Adaptis. |
Personal Health Records (PHRs):
New Strategies for Health Plans
An audioconference - April 23, 2008
Learn strategies for effectively developing and deploying
a PHR to serve the needs of stakeholders from Jan Oldenburg,
Internet Services Group, Kaiser Permanente and Scott
Heimes, SVP of consumer solutions for OptumHealth. Click
here. |
Content
questions or suggestions should be directed to BJ Taylor, editor of AIS's
HEALTH BUSINESS DAILY, at bjtaylor@aispub.com.
If you are interested
in sponsoring AIS's HEALTH BUSINESS DAILY, please contact Bailey
Sterrett at bsterrett@aispub.com.
| Information
contained in AIS's Health Business Daily is included with the understanding
that Atlantic Information Services, Inc. is not engaged in rendering legal, accounting
or other professional services. If legal advice or other expert assistance is
required, the services of a competent professional person should be sought. |
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AIS's
DIRECTORY OF HEALTH PLANS: 2008
Features more than 4,600 key executive contacts, and contains
year-end 2007 enrollment data.
Click
here.
AIS's
Pharmacy Benefit Survey Results
Track growth and consolidation in the industry, and trends
in costs, utilization and benefit design. Available quarterly
as Excel spreadsheets!
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here
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MEDICARE
PART D COMPLIANCE NEWS
Strategies for marketing, enrollment, formularies, rebates,
claims pricing, fraud, waste and abuse.
Click
here
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